SERP in SEO

 A search engine results page (SERP) is the page displayed a search engine in response to a query by a searcher. The main component of the SERP is the listing of results that are returned by the search engine in response to a keyword query. Search engine results pages are web pages served to users when they search for something online using a search engine, such as Google. The user enters their search query (often using specific terms...

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Reputation Management in SEO

 Reputation management is the influencing and the control of an individual's or business's reputation. If you employ Reputation management only once a negative publicity attack is under way then it might be too late. Unfortunately many companies over look the importance of preventing such an attack by working with a web development company to protect their brand image. Negative publicity online has become one of the most frustrating challenges...

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Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does "branding" mean? How does it affect a small business like yours? Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from your competitors'....

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Facebook Marketing Strategy

Social media has vital role in 21st Century. Earlier, very few were active in social media. But now a days, Social media activities are increasing day by day in different forms ie Skype, Whatsapp, googletalk, messenger, YouTube, vediochat, imo facilities in mobile phone etc.Socialmedia is familiar for everyone, let’s talk about different Social media Marketing Strategies. One of the Social media marketing is Facebook Marketing Strategy. Features of...

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Graphic Designing - Response To A Strategic Question

Graphic design is art with a purpose. It involves a creative and systematic plan to solve a problem or achieve certain objectives, with the use of images, symbols or even words. It is visual communication and the aesthetic expression of concepts and ideas using various graphic elements and tools. Elements of Graphic Designing: Graphic design can use image-based designs involving photos, illustrations, logos and symbols, type-based designs,...

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Online Advertising

Online advertising, also called online marketing or Internet advertising is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher,...

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Search Engine Optimization:

The process of improving the organic ranking of a website with leading search engines by modifying  websites to better reflect what search engines are looking for. SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. SEO is typically a set of “white hat” best practices that webmaster and web content producers follow to help them achieve a better ranking...

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