Thursday, 4 June 2015

Powerful tool of SEO

Most powerful tool for SEO are social media and content marketing. Content marketing is about informing and entertaining your audience, social media is about promoting onyour content. These tool help acquire customers and increase website traffic through valuable content
Content marketing
Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty.

Good content marketing makes a person stop…read… think… behave… differently. Do you know content helps in marketing, if yes .what are the components of marketing, they are:
Social media marketing: Content marketing strategy comes before your social media strategy.
SEO: Search engines reward business that publishes quality, consistent content.
PR: Successful PR strategies address issues readers care about, not their business.
PPC: For PPC to work, you need great content behind it.
Inbound marketing: Content is the key to driving inbound traffic and leads.

Content Strategy: Content strategy is part of most content marketing strategies.

Social media
Social media is most powerful tool and active tool used for Search Engine Optimization[SEO]. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities.
The components of Social media marketing are:
  • Facebook
  • Twitter
  • Instagram
  • Pinterest
  • Google+
  • Linkedin
  • Youtube

The laws of Socialmedia marketing are:
  • The law of listening
  • The law  of Focus
  • The law of Quality
  • The law of patience
  • The law of Compounding
  • The law of influence
  • The law of value
  • The law of acknowledgement
  • The law of accessibility
  • The law of reciporicity


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